I'm not really sure why I have not got around to reviewing this earlier, I have been using it for about 3 years on an almost daily basis, but truth is, this is a really underrated product and if you are looking for a gel eyeliner that is easy to apply, stays put all day but isn't a bugger to get off in the evening then it would appear Maybelline are doing it better than most of the high end brands.
I will not ramble on all I will say is that the liner is really smooth in texture allowing it to glide on to your lid without dragging, and preventing it from drying out on your lid and crumbling *cough like Benefit They're Real Liner* . The product remains fairly creamy for about a minute allowing you to smudge it if you like, but it sets fairly well, so unless you full on rub your eyes you will not look like a panda. Two final pros to mention; this is a true black shade and it has a waterproof formula, again don't rub your eyes, but if you were to swim in this then it has always stayed put for me.
At just £7.99 and the endless 3 for 2 promotions Superdrug and Boots offer this is an absolute steal; buy here. And if you are looking for a really good gel liner brush this Lancome Double Ended Liner and Smudge Brush is amazing! I can't apply liner without it to be honest, and if you can then hats off to you.